14 Sep Use Freelancers and Tech Tools to Grow Your Business
There’s nothing like the feeling you get when your business is really taking off — that is until you begin to realize you’re too busy to keep doing this on your own. This is a realization many successful solopreneurs come to, but you may not need to hire a full staff just yet. You can use freelancers and other tools to keep your business booming and these tips can help.
Before You Hire Freelancers
Hiring freelancers to help with temporary business needs can be a simple and effective strategy for boosting your small business. Still, you need to understand key hiring rules to avoid making mistakes during this hiring process that could land your business in hot water.
Background Checks for Potential Employees
If your business requires that you run background checks on all employees — whether regular, temporary, or contract — then you need to understand the rules around this process. Under the FCRA, you are legally required to inform all applicants that a background check will be performed and that the information in this report can be used to make a final hiring decision. Some states require that a conditional offer of employment be made before conducting a background check, so this is important information to keep in mind as well. Additionally, you can only gather information from the past seven years, and some states do not allow you to hinge hiring decisions on arrests that did not result in a conviction. These are all critical details to know and implement in your hiring process to avoid the potential for fines or even costly lawsuits.
Taxes for Temporary/Contract vs. Regular Staff
Before you take on temporary or freelance help, you should also research IRS rules around hiring these individuals. Failing to fully comprehend these key differences can lead to penalties and legal repercussions for your business. Generally, an employee must be classified as “regular staff” if you have control over his/her work schedule, work methods, or financial aspects of the employee’s position within your business. This means that you are required to pay employment taxes for this individual, whereas this is not a requirement for freelancers and contractors. The latter of which is just one of the many perks of hiring freelancers instead.
Seek Help from Freelancers and Utilize Tech
Now that you have the information to keep your hirings legal and problem-free, you can begin looking for the right type of help for your startup.
When managing your calendar and other administrative tasks keep you from running your business, hiring a virtual assistant can provide relief. Plus, virtual assistants can help with these duties from afar, which means that you will not need to worry about renting office space.
If your website is in need of a makeover, you may want to use a freelance web developer to help with this project. While you could use a free website builder instead, finding the time to do so can be stressful, and web developers like Las Vegas Web Design and Support can customize your website and make it aesthetically pleasing and functional.
A virus can cause significant damage to your computer or devices, and it can be difficult and costly to remove. Take steps to protect your devices by installing the latest antivirus software, and be sure to install updates as they become available.
Social Media Tools
You could hire a social media manager to assist with your social media marketing plans. However, if you want a more economical option, you may want to look into apps and tools that will help you plan, create, and manage your social media presence. Most of these tools can integrate several platforms into one concise dashboard, freeing up even more of your time.
Keeping track of expenses can be tedious and time-consuming, so solopreneurs should also consider bookkeeping software. There are several options available to entrepreneurs, so compare each one to see which is best for you. If you need help paying for this software, or even paying freelancers, to help your business recover from the impact of COVID-19, you may also be able to take advantage of special small business grants.
Even the most successful solopreneurs can’t do it all on their own! After all, knowing when it’s time to ask for help, whether from freelancers or other tools, is critical for continued success.